So Much Talent
Every week I’m constantly impressed by the caliber of music being produced. On top of that, every week I find another 10+ artists that I’ve never heard of before that are creating freakin’ incredible tracks!
One of the greatest aspects of technology is the fact of how inexpensive it has become for a person to be able to produce their own music. 15 years ago you had to be signed to a big label who paid for your studio time, or have fat pockets of your own, just to be able to write a track. Nowadays, you can buy a laptop for under a thousand bucks and it comes with production software. You’re off to the races. Creative minds now have an outlet. Imagine all the musical geniuses overtime that had beautiful music in their head, and nowhere to get it out, just because they weren’t wealthy. Thankfully technology has cured this.
This ample access to ‘studio time’ has its drawbacks as well.
The industry is now flooded with music. Even within one sub-genre, there can be upwards of 500+ new tracks every week. The role of the DJ has become that of professional sifter. It takes hours and hours of preview listening to filter down to the tracks you like.
There are a few ways around this. For one, your favorite labels are only going to release music they feel is worthy. Checking charts of the DJ’s you like will also guide you in the right direction. Reading the recommended releases in our Newsletter and Blog will surely help too. Taking the time to read music forums about your preferred genres will have a global overview of what’s hot. We all have a formula that works for us. And at the end of it all, it’s a pretty good life listening to music all day long in search of your new favorite floor fillers.
July 10th, 2007 at 2:26 pm
It is incredible to think about how far music production has come and how great it is that anyone can produce a decent sounding tune.
As far as the flooding of music is concerned, I believe that it is all relative because you can surf through songs 10 times as fast on a site like Play It Tonight then you could flipping records over in a record store 5 years ago when this didn’t exist.